Leadership and business analytics are indispensable in today's business context. One without the other is incomplete, as effective leadership necessitates informed decision-making, while business analytics empowers leaders with the data insights needed for strategic success. Together, they drive organisational excellence in the dynamic landscape of contemporary business. The Senior Management Programme in Business Analytics is tailored to seamlessly integrate cutting-edge business analytics tools and techniques with leadership, preparing participants for success in the data-driven business environment through a comprehensive curriculum covering analytics techniques, data strategy, leadership development and effective communication.
Ranked in the top 10 by NIRF rankings, Management, 2023.
One of the 5 B-Schools in India with dual accreditation by AACSB & AMBA
Build advanced analytics skills and managerial judgment to collect, analyse, and interpret data effectively.
Leverage different analytics approaches—predictive, prescriptive and inferential across business domains.
Develop leadership for high-performing analytics teams and implement analytics-driven organisational change
Harness Artificial Intelligence, Machine Learning and Big Data management for transformative business intelligence and decision support.
Apply analytics across business domains, including marketing, finance, HR, supply chain and operations.
Delve into Industry 4.0 tech (NLP, Text Mining, Generative AI, IoT) and address data privacy and security challenges.
Translate complex data into actionable insights for effective communication across diverse stakeholders.
Prepare to step into leadership roles by mastering the strategic use of business analytics.
Ensure your strategies align seamlessly with the evolving demands of data analytics in business domains.
Get ready for the future business landscape, where data integration is paramount
Immerse yourself in the IIM Lucknow campus experience during a 5-day on-campus session, complemented by 180 hours of expert-led immersive live video lectures.
Engage in a comprehensive Capstone Project guided by experienced IIM Lucknow faculty.
Participate in insightful discussions with seasoned peers and industry practitioners, tapping into their real-world experiences.
Dr. Garg is a seasoned academician with a distinguished background in Statistics, having earned his Ph.D. from the renowned Indian Institute of Technology Kanpur. His research prowess spans various domains, including Linear Models, Measurement Error Models, and Restricted Regression. As an Associate Professor in Decision Sciences, Dr. Garg excels in his research contributions and sharing his knowledge through teaching. His instructional focus encompasses Quantitative Analysis for Management, Business Statistics, and Advanced Data Analysis. With a commitment to excellence in both research and education, Dr. Garg plays a pivotal role in shaping the understanding and application of statistical methodologies in decision sciences.
Prof. Anjali Bansal, an expert in the area of Human Resources and Change Management has about 13 years of rich experience in academics and research. With a deep interest and proficiency in managing human integration during mergers and acquisitions, Prof. Anjali also teaches and researches leadership and diverse sets of workforces, ranging from gender to contractual and gig. In the past, Prof. Anjali has conducted various training programs for the leaders of Bank of Baroda, Galderma, Dun and Bradstreet, BSNL, Coal India, GAIL, Grid Controller, officers of Indian Revenue Services (IRS), and Defence (all three forces), and rank holders of ICAI, etc. Prof. Anjali has also led consulting projects for reputed bodies like UP Tourism etc.
Never before has such an enormous amount of data been collected and stored every second of every day. With this influx of data comes the need for efficient analysis and interpretation to make better decisions and stay competitive. This has led to the rise of Business Analytics, making it an essential tool for leaders and decision-makers in any industry. Leaders who embrace this transformative power will not only navigate the complexities of the present but will also be better prepared to shape the future of their industries.
The Senior Management Programme in Business Analytics provides hands-on training with tools like Tableau and Power BI for data visualization to transform raw data into compelling visual narratives. It covers Big Data tools (Hadoop, Spark) and explores their relevance in business. The curriculum extends to Industry 4.0 with Natural Language Processing (NLP), Text Mining, Generative AI and IoT. Additionally, participants learn Statistical Analysis for Business using R, ensuring a well-rounded skill set for effective decision-making in the evolving business analytics landscape.
The programme addresses evolving regulations and ethics in business analytics through a focused module on data privacy and security. It covers GDPR, the practical application of the Digital Personal Data Protection Bill 2023, and other key data protection regulations. This ensures participants are well-prepared to navigate ethical considerations and comply with evolving legal standards.
The programme emphasises theoretical knowledge and provides a hands-on learning experience through a comprehensive Capstone Project. Guided by seasoned faculty from IIM Lucknow, participants will tackle real-world challenges, applying their skills in a practical setting. Participants will also engage in real-life case studies, group discussions and simulations for a practical and dynamic learning experience.
Applicants are required to have an undergraduate degree with a minimum of 50% marks in any discipline. Additionally, a minimum of 8 years of working experience is necessary.
The curriculum includes modules on leadership, change management and the application of analytics in business domains such as Marketing, Financial, Supply Chain & Operations and HR, providing you with the skills and insights needed for roles requiring strategic decision-making and leadership responsibilities.
The programme covers real-world applications such as data visualization, predictive analytics, risk management, AI, machine learning, deep learning and Industry 4.0. These skills can be leveraged in your current role for informed decision-making, identifying trends, optimising business processes, and gaining practical insights into the rapidly evolving business landscape.
The programme is delivered primarily through live online sessions on the VCNow platform, with direct-to-desktop (D2D) mode ensuring seamless accessibility. Additionally, participants will be able to engage in a 5-day on-campus immersion at IIM Lucknow campus, scheduled during the initial few months of the programme. Live online sessions are scheduled every Saturday (10 AM to 1 PM), considering working professionals' busy schedules.
This business analytics course offers a comprehensive learning experience designed to equip you with the skills necessary to excel as a Business Analyst or Data Analyst. You can expect a blend of theoretical knowledge and practical applications, including hands-on experience with advanced analytical tools and techniques. The program focuses on real-world case studies, interactive online sessions, and project-based learning, ensuring you gain a deep understanding of data-driven decision-making. The curriculum is tailored to help you develop critical thinking, problem-solving, and strategic analytical skills, essential for a successful career in business analytics.
Application fee: INR 2,500 + GST
Programme fee: INR 4,00,000 + GST
| Instalment plan | Instalment - I | Instalment - II | Instalment - III | Instalment - IV |
|---|---|---|---|---|
| Payable amount | INR 1,00,000 + GST | INR 1,00,000 + GST | INR 1,00,000 + GST | INR 1,00,000 + GST |
| Instalment plan | Payable amount |
| Instalment - I | INR 1,00,000 + GST |
| Instalment - II | INR 1,00,000 + GST |
| Instalment - III | INR 1,00,000 + GST |
| Instalment - IV | INR 1,00,000 + GST |
Programme Commencing:- November, 2024
Note:- All dates are subject to change as per sole discretion of the institute.
Get the guidance you need to make sure that you are making the right decision here. Reach out to our Senior Programme Advisor at (+91) 7835060417.
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